What3Words
Project Brief
What3words were exhibiting at CES 2023 and needed to make a splash at the show, putting them firmly into the automotive market. It needed to be a stand that was approachable, interactive and efficient in showcasing their product and message.
Working with Be Exhibitions, the vision was to create something that was uniquely what3words and would set them apart from everyone else.
The Solution
With the what3words team, Be Exhibitions delivered a final stand design that offered everything a stand could have
- Custom-made feature section in the what3words defining ‘call-out’ feature
- Inset LED lights to the floor to illustrate product technology
- Large video wall for corporate video messaging
- Plenty of seating space to meet with delegates of the show
- Plenty of wall space for AV screens, graphics and product illustrations
what3words were looking for a stand that captured their character as a company and allowed them to showcase themselves as a happy, friendly, unique technology start-up that simply works. We designed and provided something that perfectly met this brief.
The Feedback
“This truly was an amazing experience to be able to see concept to live booth in Las Vegas. You could really feel our brand built into this booth! Thank you so much to Ellen and Be Exhibitions team for all the wonderful, meticulous work they did to make this a successful event for What3Words.”
What3Words
